Sustainable Energy Finance
Launching a future-proofed brand and making a complex and dry topic feel fresh, exciting and accessible.
• Brand Identity • Copy Writing • Website Design • Social Media Graphics • Green Hosting •
The Challenge
Chris Russell had been working in the general finance sector for over a decade specialising in securing finance for renewable energy projects. He had a vision for a finance business solely focused on sustainable energy projects, and he approached us to help him bring it to life.
Chris needed a team that could deliver a professional brand, strong design, and a low-carbon, sustainable website. And that’s where we came in.
We took on the challenge of creating a business identity and marketing materials that not only launched Sustainable Energy Finance as the leader in their field from day one, but also created something that could grow with the business and comfortably sit alongside large multinational finance institutions and mid-level finance businesses.
Project Scope…
• Brand Discovery
• Brand Stylescapes
• Visual Identity
• Custom Icon Creation
• Low-Carbon Website Design
• Digital Marketing Materials






Our Approach & The Result
Keep it clean. Keep it green.
We started with a deep dive into both the heart of Sustainable Energy Finance and the energy finance market, in general, to uncover what sets them apart.
After honing their brand style, including their logo, font, colour palette, and image style, we called on our expert copywriting partner, Tash from Write Rabbit, to develop website copy that simplified energy finance and spoke directly to SEF’s target market.
Once Tash had worked her magic, it was time to take the copy and all the branding elements and distil it into the game-changing, market-beating, super low-carbon website you see today.
With pages emitting a mere 0.16g to 0.31g of CO2 per view, compared with an average website that emits 2-2.5g, Sustainable Energy Finance’s online presence is both market-leading and sustainable.

“
I engaged with Kakadu Creative to help with the branding and website for my new finance business, Sustainable Energy Finance. Kakadu take you through a step-by-step process, so they can fully understand your requirements with regards to your brand and website. I was really impressed with their professionalism, creativity and ideas. The branding was at a high standard which made us stand out against our competitors and our website is not only modern and professional it’s has a very small carbon footprint. I would recommend Kakadu Creative to others who are looking to launch a new business venture and need top-level branding and design.
Chris Russell – CEO of Sustainable Energy Finance
